The future-forward modeling agency JAG considers itself to be ever evolving, just like its models. It tasked Ouruse with translating this philosophy into a 360-degree brand refresh, which included an updated identity, tagline, brand story, digital experience, social media templates, comp cards, and more. In response, we infused humanity and individuality into every brand touchpoint, mirroring the progressive, people-first approach that have distinguished and elevated JAG within the industry.